Store Image: Scale implementation Part 3

SA Journal of Industrial Psychology

 
 
Field Value
 
Title Store Image: Scale implementation Part 3
 
Creator du Preez, Ronel Visser, Elizabeth Janse van Noordwyk, Hester
 
Subject Consumer Psychology; Industrial Psychology store image; dimensions; apparel; conceptual model; multi-dimensional
Description This paper is the final in the three-part series regarding store image. The purposes of this article are to (1) implement the developed scale to assess whether it illustrates acceptable psychometric properties of reliability and validity, (2) assess the model fit of the developed scale and (3) formulate recommendations for future research. Results indicated that the Apparel Store Image Scale (ASIS) show acceptable reliability and model fit. A refined definition of store image was proposed together with a Final Model of Apparel Store Image. Recommendations for future research are made.
 
Publisher AOSIS
 
Contributor —
Date 2008-10-23
 
Type info:eu-repo/semantics/article info:eu-repo/semantics/publishedVersion — Empirical, store-intercept, model fit
Format application/pdf
Identifier 10.4102/sajip.v34i2.723
 
Source SA Journal of Industrial Psychology; Vol 34, No 2 (2008); 69-78 2071-0763 0258-5200
 
Language eng
 
Relation
The following web links (URLs) may trigger a file download or direct you to an alternative webpage to gain access to a publication file format of the published article:

https://sajip.co.za/index.php/sajip/article/view/723/749
 
Coverage Western Cape NA Apparel consumers
Rights Copyright (c) 2008 Ronel du Preez, Elizabeth Visser, Hester Janse van Noordwyk https://creativecommons.org/licenses/by/4.0
ADVERTISEMENT

International Tel: 021 975 2602

15 Oxford street, Durbanville, Cape Town, 7550 (South Africa)
Copyright © AOSIS (Pty) Ltd. All rights reserved.
No unauthorised duplication allowed