A historical survey of the African Neo-Pentecostals’ response to digital transformation

HTS Teologiese Studies/Theological Studies

 
 
Field Value
 
Title A historical survey of the African Neo-Pentecostals’ response to digital transformation
 
Creator Orogun, Daniel O. Pillay, Jerry
 
Subject Historical Theology, African Pentecostalism; Information Technology African Neo-Pentecostal Churches; digital transformation; digital technology; new media; SWOT analysis.
Description The ongoing digital transformation (DT) in our world has not only brought change to secular systems but also to how things are done in the mission and ministry of the Christian faith. Although before the coronavirus disease 2019 (COVID-19) pandemic, some churches were interacting with DT, the post COVID-19 experience has shown that many more Christian organisations, especially, the African Neo-Pentecostal Churches (ANPC), have carved their niche in the digital space. With South Africa and Nigeria in view, this article investigated how the ANPC interacts with DT to improve missional work and the possible implications of doing so in the last 15 years. In the process, three strategies were applied. Firstly, a literature review and some online investigations were undertaken to articulate how the ANPC have engaged with DT in the past. Secondly, as a primary source, a quantitative empirical survey was conducted through data collection from 109 Neo-Pentecostal leaders to assess the current development in the use of digital technology (DTECH) by the ANPC. Thirdly, the article applied Albert Humphrey’s Strengths, Weaknesses, Opportunities and Threats (SWOT) framework to analyse the implications of the interaction. The outcome showed that the strengths and opportunities of digital interaction such as the wider and easier reach of audience, online training, online giving, improved sound and light technology and advertisements among others are helpful in missional assignments. Nevertheless, some observed Weaknesses and Threats need attention. Most importantly, the lesson from the findings is that ‘techno church’ practices come with gains; however, interaction with DT is not sufficient for missional services.Contribution: Aligning with HTS Teologiese Studies/Theological Studies’s focus and scope, this article contributed to an interdisciplinary religious aspect of research as it brought forward the interactions of African Pentecostalism, Historical Theology and Information Technology.
 
Publisher AOSIS
 
Contributor Professor Jerry Pillay
Date 2023-02-17
 
Type info:eu-repo/semantics/article info:eu-repo/semantics/publishedVersion — Historical Inquiry; Survey/Interviews
Format text/html application/epub+zip text/xml application/pdf
Identifier 10.4102/hts.v79i1.8040
 
Source HTS Teologiese Studies / Theological Studies; Vol 79, No 1 (2023); 11 pages 2072-8050 0259-9422
 
Language eng
 
Relation
The following web links (URLs) may trigger a file download or direct you to an alternative webpage to gain access to a publication file format of the published article:

https://hts.org.za/index.php/hts/article/view/8040/24377 https://hts.org.za/index.php/hts/article/view/8040/24378 https://hts.org.za/index.php/hts/article/view/8040/24379 https://hts.org.za/index.php/hts/article/view/8040/24380
 
Coverage — — Age (18-70); Males and Females; South Africans and Nigerians
Rights Copyright (c) 2023 Daniel O. Orogun, Jerry Pillay https://creativecommons.org/licenses/by/4.0
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