The owners of new passenger vehicles: Some empirical findings on post-purchase patronage regarding servicing and repairs
South African Journal of Business Management
| Field | Value | |
| Title | The owners of new passenger vehicles: Some empirical findings on post-purchase patronage regarding servicing and repairs | |
| Creator | Boshoff, C. Du Plessis, P. J. | |
| Description | Despite concern among motor vehicle manufacturers about the relationship between their franchised dealers and new vehicle owners regarding servicing/repairs, very little empirical research has been done to investigate the post-purchase perceptions of new vehicle owners. Research studies conducted in America found that the expiry of the warranty on a new motor vehicle resulted in a major shift away from franchised dealers for servicing/repairs once the warranty had expired and that the older the vehicle became, the higher the probability that it would not be serviced by a franchised dealer. Information gathered from a random sample of new vehicle owners suggests that these conclusions also hold true for the South African situation, despite a high degree of satisfaction expressed with under-warranty servicing. | |
| Publisher | AOSIS | |
| Date | 1989-09-30 | |
| Identifier | 10.4102/sajbm.v20i3.952 | |
| Source | South African Journal of Business Management; Vol 20, No 3 (1989); 129-133 2078-5976 2078-5585 | |
| Language | eng | |
| Relation |
The following web links (URLs) may trigger a file download or direct you to an alternative webpage to gain access to a publication file format of the published article:
https://sajbm.org/index.php/sajbm/article/view/952/892
|
|
ADVERTISEMENT
