The socio-economic impact of the Klein Karoo National Arts Festival (KKNK)

Journal of Economic and Financial Sciences

 
 
Field Value
 
Title The socio-economic impact of the Klein Karoo National Arts Festival (KKNK)
 
Creator van der Merwe, Louwrens Saayman, Melville Saayman, Andrea
 
Subject socio-economic impact; Klein Karoo National Arts Festival; multiplier analysis; South Africa
Description Events and festivals are hosted with the expectation that they hold many benefits for the host communities. These benefits include employment, income generation, and increasing tourist numbers, thereby improving the quality of life of the host community. However, little is known about the socio-economic impact of arts festivals, especially in the South African context. Hence, the purpose of this article was to determine the socio-economic impact of the Klein Karoo National Arts Festival (KKNK) on the community of Oudtshoorn. This festival is the largest arts festival, both in terms of visitor numbers as well as income generation, in South Africa. In order to achieve the goal of the research, three surveys were conducted: firstly, a community survey; secondly, a business survey; and, finally, a visitor survey. The results indicate that the KKNK contributes significantly to the economy and community of Oudtshoorn. From a social point of view, however, the respondents indicated that the festival benefits the community more than the individual. To increase the positive socio-economic outcomes of the KKNK, the festival organisers have to focus on greater participation by, and communication with, all stakeholders, especially the local community.
 
Publisher AOSIS
 
Contributor
Date 2009-04-30
 
Type info:eu-repo/semantics/article info:eu-repo/semantics/publishedVersion —
Format application/pdf
Identifier 10.4102/jef.v3i1.347
 
Source Journal of Economic and Financial Sciences; Vol 3, No 1 (2009); 69-86 2312-2803 1995-7076
 
Language eng
 
Relation
The following web links (URLs) may trigger a file download or direct you to an alternative webpage to gain access to a publication file format of the published article:

https://jefjournal.org.za/index.php/jef/article/view/347/429
 
Rights Copyright (c) 2018 Louwrens van der Merwe, Melville Saayman, Andrea Saayman https://creativecommons.org/licenses/by/4.0
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