The impact of shopping mall development on small township retailers

South African Journal of Economic and Management Sciences

 
 
Field Value
 
Title The impact of shopping mall development on small township retailers
 
Creator Ligthelm, Andre
 
Subject — —
Description The retail sector forms a critical element of a community’s economic and social welfare. It provides people with choices and services. These choices were until recently very limited in township areas. The pre-1994 retail landscape was dominated by small, often informal businesses offering basic household necessities to relatively low income earners. This has resulted in township residents’ preference to shop outside townships, known as ‘outshopping’. Rapid income growth of township residents since 1994 resulted in a substantial increase in consumer expenditure in these areas, known as ‘in-bound shopping’. This lucrative emerging market forms the last retail frontier in South Africa and is being explored by national retailers, especially supermarket chains. This article is aimed at establishing the impact of shopping mall development in townships on the traditional small township retailers including spaza/tuck shops. The net balance sheet on the impact of shopping mall development on small township retailers clearly suggests a decline in the township retailers’ market share. A change in small business model towards, inter alia, effective customer service with a small dedicated assortment of merchandise, satisfaction of emergency needs, selling in small units and extension of credit facilities may result in the survival of some small township retailers (albeit often at a smaller turnover).
 
Publisher AOSIS Publishing
 
Contributor
Date 2012-05-07
 
Type info:eu-repo/semantics/article info:eu-repo/semantics/publishedVersion — —
Format application/pdf
Identifier 10.4102/sajems.v11i1.376
 
Source South African Journal of Economic and Management Sciences; Vol 11, No 1 (2008); 37-53 2222-3436 1015-8812
 
Language eng
 
Relation
The following web links (URLs) may trigger a file download or direct you to an alternative webpage to gain access to a publication file format of the published article:

https://sajems.org/index.php/sajems/article/view/376/160
 
Coverage — — —
Rights Copyright (c) 2012 Andre Ligthelm https://creativecommons.org/licenses/by/4.0
ADVERTISEMENT