Addressing communication dynamics in traditional medicine use disclosure to physicians

African Journal of Primary Health Care & Family Medicine

 
 
Field Value
 
Title Addressing communication dynamics in traditional medicine use disclosure to physicians
 
Creator Gumede, Lindiwe
 
Subject Primary health care; general practice; family medicine traditional medicine; allopathic medicine; disclosure; communication privacy management theory; cultural safety; South Africa
Description Background: Although traditional medicine (TM) has historically been marginalised within the allopathic medicine (AM) systems and policy frameworks, it remains a core component of healthcare-seeking behaviour among South Africans. However, communication regarding TM use between patients and physicians is often inhibited by cultural stigma, trust deficits and isolated systems.Aim: This study explored physicians’ perceptions of communication dynamics influencing TM disclosure, guided by communication privacy management (CPM) theory.Setting: The study setting was four district hospitals with outpatient departments in Gauteng province.Methods: This qualitative descriptive study collected data from 14 physicians through semi-structured interviews. The findings were inductively analysed using open and axial coding, with CPM theory serving as a sensitising framework.Results: Four interrelated themes aligned with CPM theory’s core concepts: (1) disclosure practices, (2) facilitation of collaboration, (3) managing disclosed information and (4) challenges in non-disclosure. Physicians reported that patients regulate TM disclosure according to trust, perceived judgement and cultural norms. Respectful, non-judgemental communication fostered openness, whereas dismissive attitudes reinforced secrecy.Conclusion: Communication privacy management theory provided a valuable lens for understanding physicians’ perceptions of privacy management within South Africa’s dual healthcare context. Disclosure of TM is a relational and culturally mediated process shaped by social trust and institutional dynamics.Contribution: The study contributes theoretically by extending CPM theory to a multicultural and interprofessional setting; methodologically by illustrating its use as a sensitising framework for analysing healthcare communication; and practically by identifying strategies such as cultural humility training, structured disclosure frameworks and collaboration between TM and AM practitioners that can strengthen transparency and patient-centred care.
 
Publisher AOSIS
 
Contributor Gauteng Department of Health district hospitals
Date 2026-01-27
 
Type info:eu-repo/semantics/article info:eu-repo/semantics/publishedVersion — Qualitative research
Format text/html application/epub+zip text/xml application/pdf application/pdf application/pdf application/pdf
Identifier 10.4102/phcfm.v18i1.5177
 
Source African Journal of Primary Health Care & Family Medicine; Vol 18, No 1 (2026); 9 pages 2071-2936 2071-2928
 
Language eng
 
Relation
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https://phcfm.org/index.php/phcfm/article/view/5177/9007 https://phcfm.org/index.php/phcfm/article/view/5177/9008 https://phcfm.org/index.php/phcfm/article/view/5177/9009 https://phcfm.org/index.php/phcfm/article/view/5177/9015 https://phcfm.org/index.php/phcfm/article/view/5177/9016 https://phcfm.org/index.php/phcfm/article/view/5177/9017 https://phcfm.org/index.php/phcfm/article/view/5177/9010
 
Coverage South Africa 2000-2024 Gender; age; race; qualification; work experience; physician
Rights Copyright (c) 2026 Lindiwe Gumede https://creativecommons.org/licenses/by/4.0
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